牛仔十大生活准则,作为西部文化的伦理核心,这10条准则为: 1,勇敢面对每一天 (Live each day with courage) 2,为自己的工作而骄傲 (Take pride in your work) 3,有始有终,完成手中的工作(Always finish what you start) 4,不逃避责任 (Do what has to be done) 5,要严厉,但又要公平 (Be tough, but fair) 6,信守诺言 (When you make a promise, keep it) 7,旗不易帜,忠诚不二 (Ride for the brand) 8,言简意丰 (Talk less and say more) 9,做人要有底线 (Remember that some things aren’t for sale) 10,适可而止,学会划清界限 (Know where to draw the line)